WPVI — TV6


 

Major Drumstick has long been a major figure in the Philadelphia Region. As the mascot for the ABC Channel 6 and Boscov's Thanksgiving Day Parade in Philadelphia, Major Drumstick was already a local celebrity.

Unfortunately, Major Drumstick was also flat, 2 dimensional, not available for animation, and well, kind of ugly. Dynamic Digital Advertising was hired by ABC 6 to 3D character model an entirely new mascot for print and video animation.

The new major drumstick was born in October, 2000 and made his on screen video broadcast premier in November, just in time for the Annual Thanksgiving Day Parade. He is much more attractive now, and, in 2002, they even built a float based on his new look.

 

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